About us
Welcome to our sunny corner of the North!
Founded in Sweden, our company is dedicated to bringing you the best selection of sunglasses. We want to build a bridge between the timeless beauty of Scandinavia and the rest of the world.
Nordic Design Legacy
Our mission is simple: to bring you the best of Scandinavian sunglasses, blending style, quality, and a touch of Viking spirit. We know a thing or two about the sun (when it shows up), and we’re here to make sure you see it all through lenses that do justice to our beautiful surroundings. Life is too short to take too seriously, and that’s why we like to add a bit of fun to everything we do.
Arctic Clarity
Our roots run deep in the Scandinavian soil, and we take pride in our heritage. At the heart of our brand is a commitment to Swedish and Scandinavian design principles: minimalism, functionality, and durability.
Our selection includes polarized lenses, mirrored lenses, and UV400 protection, ensuring that your eyes are shielded from harmful rays while you look your best.
Polar Bear Approved
All of our sunglasses are so top-notch, they’re approved by polar bears. Sure, there are no polar bears in Sweden, but if there were, they'd totally wear these shades!